Dear Friends, Family and Community members,
Recently, Huff ‘N Puff, a 40-year old small business in the Capital Region and Hudson Valley, NY area, became the victim of cyberbulling by online activists with computer addresses based in California and China. We were attacked for what was perceived to be our support, through advertising, of conservative talk show host Rush Limbaugh. We would like to take a minute to set the record straight for our customers.
Huff ‘N Puff is a family owned and operated home improvement company, in business since 1973. We started by helping people save money and energy with their homes and we proudly continue that tradition today. There are dozens of employees at Huff ‘N Puff and together with their families and loved ones, we are an active part of the Capital Region and Hudson Valley communities. We are proud to reinvest in the area by supporting many local charities and nonprofits.
To be absolutely clear, Huff ‘N Puff is politically neutral. As a successful small business we are constantly searching for productive ways to reach current and potential customers. Our marketing team advertises across many different media outlets such as local newspapers, television, and radio which includes Clear Channel – the distributor of The Rush Limbaugh Show and many other news-talk radio shows. We also reach people through direct mail, e-mail, social media, local events, home shows, signage, and much more.
We buy advertising with a wide range of local media, including Clear Channel, because they all reach an important demographic for our business. Who are these people in our demographic? They are Moms, Dads and Grandparents driving their kids to school and soccer practice, or sales professionals driving to appointments. They are retirees, business owners and entrepreneurs. They are homeowners with families – these people are our core customers.
We are committed to serving these customers in the Capital Region and Hudson Valley communities regardless of their political affiliation or where they hear our advertising message. As a business that serves tens of thousands of families and employs dozens of hard-working people, we work day and night to be successful for our employees, our community and our customers.
Each day cyberbullies and paid political activists harass small businesses who advertise on traditional programs. The anti-Rush database contains thousands of businesses, just like us. Each and every day, these bullies harass small businesses who advertise on Limbaugh’s program. While we appreciate diverse opinions, we refuse to have our advertising be dictated by California and China based political operatives.
We hope you agree with our stance and would appreciate your support. Please like Huff ‘N Puff’s Facebook page, join our circles on Google+ and follow us on Twitter to show your support. We share helpful tips on these sites to help home owners. Thank you for listening and supporting us. We look forward to another 40 years of serving customers, protecting the environment, providing jobs and supporting the community!